# Menzies Selects Laurel as its AI Time Intelligence Platform

By:

Laurel Team

Menzies, one of the UK's leading accountancy and advisory firms and a prominent member of the HLB Network, has selected Laurel as its AI time intelligence platform.

Menzies selected Laurel as the market navigates a period of significant change, one in which new technologies are reshaping how work gets done and demands on fee earners continue to grow. Laurel's automated timekeeping ensures that increasing pace and complexity don't come at the cost of more admin burden, helping fee earners capture billable work that might otherwise go unrecorded, without adding to their workload.

Visibility at the business level was equally important to firm leadership. As Menzies invests in new technologies across the practice, Laurel provides the data to understand the real impact of those investments, in time and economic return, across service lines, offices, and clients.

Daniel Denton, Chief Information Officer at Menzies, said:

> “The world is changing rapidly. Laurel will help us understand the impact on our staff, and allow us to reduce the time spent on humdrum admin and spend more time delighting our clients”

Emil Dyrvig, Chief Revenue Officer at Laurel, said:

> "Menzies is building a firm that's ready for what comes next, and that means making sure their people are set up to succeed as the nature of work evolves. When a firm of their size and standing invests in getting timekeeping right - not just for revenue, but to support their fee earners - it reflects a real commitment to their people and their clients. We're proud to be their partner."

**About Menzies**

Menzies is a top UK accountancy and advisory firm with 1,000 professionals across offices throughout the UK. The firm serves clients across audit and assurance, tax, corporate finance, restructuring, and business advisory, with particular strength in the mid-market and owner-managed business sector. Menzies is a member of HLB International, a global network of independent advisory and accounting firms operating in over 150 countries.

**About Laurel**

Laurel is the work intelligence platform for professional services. Laurel records work at the source—every activity, classified into matters, clients, and outcomes—and turns that record into the decisions a firm runs on: timesheets, profitability, AI ROI, and pricing intelligence, all grounded in how work actually happened.